Damn. Just damn. And Hold On.

I’m a little late to the phenom – this video has almost 4 million hits by the time I posted it – but I’m loving it.

You know Alabama Shakes had to be bred and raised on southern rock (think Black Crowes when the piano kicks in around 1:25) and some R&B from the likes of Otis Redding (just listen to that lazy, rolling, incessant, and unforgettable base line). Rolling Stones blessed this soulful lament as the #1 song of 2012. Perhaps a bit grandiose, but hard to argue against it.

So, Hold On by Alabama Shakes is wasting my time – and now it is wasting yours.